This post displays a haze of affectionate nostalgia , the calm of summers, the unstudied effortlessness, carefree mood, unencumbered and in sync with some patterns which have survived time's decay.
Today I am going to Introduce you all to my new favourite brands - Obeetee Rugs and Cotton Rack.
I was sent one of the finest pieces of Obeetee rugs rendering Weaves and designs relating to ancient motifs and fine arts and intricate detailing . Indian Veteran designer Tarun Tahiliani recently designed a few majestic carpets as a part of Proud to Be Indian collection for Obeetee, which has his signature quintessential Indian design and a great initiative put together as a whole to bring forth country's artistic rug heritage in a more grand and upscale form.
This Rug has already taken a centre stage in my living room and clearly reflects the hopes and desires on display in the detailed motifs, design and the colour which renders wealth and prestige or a social identity in its old world charm kind of a weave.
My idea of wearing this dress and sitting on the carpet was conceptualized even before I saw this rug and much before it was even sent out.
Cotton Rack is a premium and; ethical Khadi lifestyle brand with attention to details and minimal designs. Its a pure amalgamation of the traditional and the most grounded, zero carbon footprint Khadi with contemporary cuts and silhouettes that suits the modern & mature palate.
Brainchild of Vinayak and Rameshwari,this Smart Khadi white dress has a pure blend of Cashmere wool and Coolness of cotton alike. Two years into the research and then finally coming up with Khadi minus the coarseness is what keeps the balance of the outfit. Kudos to you both for bringing out great value to the garment .
Our successive generation has a total less of an idea what was life back then when people lived out a pure Khadi moment. Many years later still gearing towards sustainability, brands like these should definitely be supported and promoted.
Our Prime Minister's Drive - Make In India is well echoed through these two brands.
I felt the aesthetics of both the brands was an equal marriage and invoke a visible yet irresistible tale of an imagined era and its recreation in the best way I could put forth through a picture story.
Clearly these photos are my sole interpretation of a character ( in my head) . Initially I wanted to portray / Evoke Hallowed ideals of virtuous women, but things took a different shape when I spoke to Sahil about the kind of mood I wanted my pictures to have. Turns out he wanted me to have a Halo instead and suggested we bring some flowers to add to the mood. I opened my closet to him and we settled on this flower crown to create a Pseudo Halo something something ..... .
There I was sitting on the Rug ,flashing in my mind was the fairy tale of Aladdin and his magic carpet, picturing the movie, step by step ( in 3D) with my eyes closed, feeling the clouds, when suddenly with a loud thud I came back on mother Earth and split into a rapturous laughter . Sahil while trying to create that magical angle had fallen down from the chair. Lucky for him , only his back was hurt while his camera wasn't.
Sometimes creativity does bite back and you may or may not notice from the sequence of my photographs , but post this short take off and landing, we later settled for only playing with front shots minus the chair.
I hope you like the pictures, and I can't wait to hear what you feel :)
Until Next time !!
Ciao
Rug- Obeetee
Dress - Cotton Rack
All jewellery - Myojewels
Shot by - Lensthing
