Its the bloggers who give brands the personality to clothes they make. A designer may just give some clothes to wear, but it's me who adds style to it, a luxury hardly available to any model we see on the ramp, in that coveting outfit. My creative universe is an extension of performance arts,and when I wear clothes , they aren't just clothes.
There is a growing trend in contemporary fashion, and every time I am surprised. The more I explore this side of the fashion, the more is left to be explored and practiced.
Every time I see a saree being sent down the runway, I see a voyeuristic appeal commingled with my own great desire to own that luxury and experience it in a way which has not gone to mainstream hands. I think it's so rad that this piece of culture has always stuck around and now we see these saree draping aesthetics reaching out to global wanderings to what me may call a recent phenomena where West meets East.
I always attempt to make a perfect replica of what I see on the ramp. With minor tweak of probably recontextualizing it with my own style references and bring different experiments and new terrains to cooly accessibile sector of Indian wear (relatively wallet friendly sourcing) which has almost runway credibility or runway stamp to it. The only difference is that being a fashion blogger my show is usually on the road,or street as we call it, in sweat or in sprain, with slightly less than photoshopped pictures and self inflicted blush on patches on my cheeks, and try to pretend that everything's going swimmingly until the pictures capture that trickling sweat.
Today in part portions of some sweaty pictures, bringing to the table more kick to the saree draping style , with the addendum of cool counterculture swagger attitude with a bagpack and creepers with saree. Seriously Creeper with sarees??
Saree and Blouse/ Belt - Aastha and Siddharth