Designer Talkies : Indian Designer Anita Dongre Launches Her Flagship Store at DLF Emporio

Designer Anita Dongre launched her first her flagship store at New Delhi's DLF Emporio, amongst a swish gathering of the Delhi and Mumbai glitterati. 
Its a  sprawling 3000 sq ft. luxury store, with an old world contemporary charm. The interiors have been designed around the artwork and antiquity and decorative features of Rajasthan which speaks in itself the effort and sweat put in to convey her love for all things heritage and Indian  . Every small lil detail tells of the plushness of the well made Indian fashion,lending its reach to the furnishings and upholstery and the art work appliqued walls. Everything around the store is luxurious and perfect to the  "T".
Her collection offers a unique selection of bridal, couture, pret and bespoke jewelry, to the luxury connoisseur. I still can't get over her bohemian collection presented at the fashion week and now have reasons enough to lay my hands on the styles which till now had only been haunting me and made the lust list more lustful  .
Took some photos while I could in between all the hustle and air kissing. The designer was pretty busy in looking after everyone , and could only spare up a few seconds  for a personal interaction, hence could not bring much of the "Hot Wire" stuff for you guys which is disappointing. Also wanted to find out how our B' town celebs, felt about all that and much (understanding the reason for my presence and all the incorporation ) hence no scoop there even. Therefore all I could bring you is a few things which caught my eye, really an eye, coz when I say that, it means I practically spent some real minutes in aww n admiration ! 

Best Of Wills Lifestyle India Fashion Week 2014| Mrinalini |Jenjum Gadi|Anita Dongre|Sahil Kochhar Fashion Designers Collection

Wills India fashion week AW 14 seems to be over, and am happy to report that the soreness of my feet is finally improving.Its was an intense week, but so well worth to see the stylish city getting its due and bring about the innate chicness of the people attending the show and aptly display their talent in a street style scout.
Its time to take a closer look,on the best of Wills fashion week(my personal favorites) and immerse in the visual Cornucopia and Feast your eyes and get some direct fashion Inspiration right from the runway !
These designers are my personal favorites and I would love to explore their designs more(especially if they are running on sale) coz they are totally worth the high price,and gives a fashion identity to some .

MRINALINI AT WIFW/AW14

Her collection named "Kashmir " displayed some Earthy Tones, Rope jackets , Slouch kurta salwar,Phiran style long Jackets,shawl pants, and cowl tie up pants ,which nearly allowed  all fashion eyes to explore the heredity of our neighboring culture. The hair were done sleek and simple and tied up at the back .Footwear all from Clarks  to enhance the raw appeal of the garments a notch higher which very much complimented the color tones of olive, black and the Khaki colored outfits .

JENJUM GADI FOR WIFW/AW14

Personally,I was looking forward to see his A/w and under no circumstance wanted to skip.
Turkish Delight is Jenjum's interpretation of designs inspired by Turkish art precisely the local iznik art.The designer added his own flare by recreating the motifs, using fine beads and ribbons, on a canvas of bold colors giving the Iznik a gentle north eastern tug which was adventurous move of the designer who blazed a trail for an innovative fashion genre, and the end result was even more refreshing. lot of  understated glamour with ethnic pride, and Jenjum conveyed it well to the audience. 
 Organza and net in porcelain weaving's and models wearing Turkish beads as head gears was  fascinating  and the designs were cutting edge.The twist to the collection was the creepers being paired with the outfits, which was a result of totally an out of the box thought process , but when fashion goes neo-ethnic everything is loved, isnt'it ?

Anita Dongre FOR WIFW/AW14

The Jaipur Bride( vol iii) - The collection was all about gypsy luxe from Ro
manian roots, but with an added inspiration of sikri work from the palaces and forts of Rajasthan. Just the right twist ! Tassels, metal cuffs , fluffed up hair and layered vests and jackets in beads and embroidery which brought about a very vagabond and a perfect boho flare, especially with the printed wedge boot(check dem out). Her designs are the most coveted ,and you really don't have to be outrageously rich to afford her ensemble ! 

Sahil Kochhar FOR WIFW/AW14

His collection Phuler-Tora -meaning a Bouquet of flowers, celebrates the craftsmenship of Sholapith(a bengali folk craft technique). The collection seemed to be buzzing with ornate embroidery  ,meticulous detailing and well structured dresses which had a very royal finish ! The show ended with models coming together holding white paper bouquets followed by a rain of paper petals which also marked the completion of the show. Indeed , the best was saved for the last.
So which one's among these are your favorites ! let me know in your comments !!

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For more info visit- FDCI(fashion design Council of India ) :Website - www.fdci.org

Read -Wills Lifestyle India fashion week AW'14 Grand finale By Namrata Joshipura